SEO for hotels that drives direct bookings.

OTA domination

Booking.com and Expedia outrank you for your own hotel name and location searches.

Commission erosion

Paying 15-25% commission on every OTA booking instead of driving direct revenue.

Thin destination content

No unique content about your location, attractions, or experiences that would attract organic traffic.

Weak local presence

Not appearing in Google Maps or local results when travellers search for hotels in your area.

Direct Booking Optimisation

Optimise your website to convert organic visitors into direct bookings, bypassing OTA commissions.

Destination Content Strategy

Create authoritative content about your location — guides, attractions, events — that captures travellers during the research phase.

Technical & Schema SEO

Implement hotel schema markup, optimise site speed, and ensure your property appears in Google's hotel search features.

A boutique hotel in a competitive city market was overly reliant on online travel agents (OTAs), paying high commission fees. We implemented a targeted SEO and content strategy focused on attracting high-value direct bookings, resulting in a significant increase in commission-free revenue.

A luxury resort struggled to attract online enquiries for its wedding packages. Our campaign focused on ranking for high-intent keywords, creating compelling content, and optimising their online presence to capture the luxury wedding market, leading to a substantial increase in qualified leads.

Senior partners, no junior handoffs

Built for real-world complexity

Outcomes that compound, not reset

"Exceptional communication throughout the project. The team showed a deep grasp of our goals and delivered a flawless final product that exceeded our expectations."

"Indexed turned SEO from a cost centre into our highest-ROI acquisition channel. The pipeline numbers speak for themselves — $1.5m in 10 months."

"We went from page 3 to position 1 for our core terms in under 5 months. The revenue attribution reporting made it easy to justify the investment to our board."

We audit your search visibility gap

In a free 30-minute session, we show you exactly where your business ranks — and which competitors are capturing the leads that should be yours.

We quantify the revenue opportunity

We estimate the pipeline impact of improving your rankings — not just clicks and impressions, but leads and closed revenue. You'll know the ROI before you commit.

We execute the full-stack growth plan

If it's a fit, we get to work. Our Full-Stack Search Method™ covers technical SEO, content, links, local, and tracking — all measured against revenue.