AI SEO

88 articles

AI SEO — sometimes called generative engine optimization (GEO) — is the practice of making your brand visible inside AI answers from ChatGPT, Perplexity, Gemini, and Google's AI Overviews, not just the ten blue links. These engines choose sources differently from classic search: they reward clear, well-structured, citable content and established entity authority. This hub covers how AI search decides what to cite, how to track your share of AI answers, and how to optimize for each engine. See where your brand stands today with our free LLM visibility checker, then work through the guides below.

How to Claim Your Business in ChatGPT: Business Hub Step by Step

OpenAI now lets businesses claim a profile inside ChatGPT. Here's exactly how we claimed and verified ours, the snags we hit, and what to do next.

Yesterday

AEO vs GEO: Are They Different, and Which Does Your Business Need?

AEO wins you cited answers inside AI responses; GEO shapes how AI models describe your brand, and most businesses need both, but in a specific order.

2 days ago

AEO vs SEO: How Answer Engine Optimization Builds on SEO

AEO extends SEO rather than replacing it, but the KPIs, content formats, and tools diverge enough to require a deliberate decision about which to prioritize.

2 days ago

How to Set Your SEO and GEO Budget Without Wasting Half of It

Most teams either ignore GEO entirely or fund it by cutting SEO, both approaches cost more than a deliberate combined budget.

3 weeks ago

What AI SEO Agency Proof Should Actually Look Like

Most AI SEO agencies show you rankings, genuine proof runs deeper, covering citation share, AI visibility tracking, and human editorial oversight.

3 weeks ago

How to Measure Business Results from an AEO Engagement

AEO ROI measurement requires new metrics because AI-generated answers produce no clicks, no sessions, and no last-touch attribution your CFO can read.

3 weeks ago

How to Brief an Agency on Your AI Search Competitor Landscape

A weak agency brief produces generic competitor research, an AI search competitor brief structured around citation share and entity signals produces an actionable gap plan.

3 weeks ago

AI Visibility Software vs Agency: Which Delivers More?

Software gives you dashboards; an agency moves the needle, and only one of them adapts when AI search models change without warning.

3 weeks ago

How to Evaluate an AI Visibility Report Before Buying Services

Most AI visibility reports sold as diagnostics are actually sales decks, here is how to tell the difference before you sign anything.

3 weeks ago