The GEO Agency Built on the SEO That AI Answers Depend On

Generative engine optimization from a team that already runs the SEO underneath it. We work on the pages, crawl access and third-party mentions that decide whether ChatGPT, Perplexity and Google's AI name you, and we show you the screenshots.

  • Every profile aligned, so AI describes your business correctly
  • GEO and SEO in one program: technical, content, links, local and AI visibility
  • Senior-led, reported against pipeline and revenue, not visibility scores
Asked ChatGPT“Operational excellence consulting firms in Sydney”
ChatGPT answer to "Operational excellence consulting firms in Sydney" naming our client (name blurred)
#1 result · The first firm ChatGPT recommends, ahead of nine others.Checked Oct 30, 2026
Definition

What is a GEO agency?

A GEO agency helps a business get included and recommended in answers written by AI systems such as ChatGPT, Perplexity, Gemini and Google's AI Overviews. GEO stands for generative engine optimization.

A good GEO agency treats generative engine optimization as an extension of SEO, not a replacement, because AI answers draw on the pages search engines can already reach. What changes is the scorecard: it measures whether AI systems name you for the prompts your buyers type, and works on the pages and third-party mentions behind those answers. If you want the detail of what that work includes, see our GEO services page.
The delivery gap

Your buyers ask AI who to hire, and the answer names someone else

More buyers now type the whole question into ChatGPT, Perplexity or Google and get a short list back. If you are not on it, you are not in the conversation. Many agencies have added GEO to their menu since 2024, but few can show you an AI answer that names a client. That is the first thing to ask for.

Ranking, but missing from the answer

Your pages rank on Google, yet when a buyer asks ChatGPT or Perplexity the same question, the answer names competitors and not you.

GEO sold as a gimmick

You have been pitched llms.txt files, special schema and AI rewrites. Google says none of these are needed to appear in its AI features, and none of them show up in a ChatGPT answer.

Two vendors, two strategies

GEO from one team and SEO from another means nobody owns the indexing, content and links that AI answers depend on, and the two programs pull against each other.

The playbook

How we run GEO for growth companies

Every step runs through the Full-Stack Search Method™: technical SEO, content, links, local search and AI visibility as one program, led by senior strategists.

01 · Prompts

Start with the questions that decide your deals

We list the questions your buyers ask AI assistants when they are close to choosing: the best provider for their situation, alternatives to a competitor, what it costs, who serves their city. We run each one in ChatGPT, Perplexity and Google, record who is named and in what order, and note which sources each answer cites. That baseline tells us whether your gap is access, content or reputation.

STEP 1 OF 6

Google's guidance on AI features is that the same SEO best practices apply: a page has to be indexed and eligible to appear as a snippet. noindex, nosnippet, wrong canonicals and content hidden behind scripts all keep you out. For ChatGPT search, robots.txt and any firewall rules have to let OAI-SearchBot through. Blocking GPTBot, OpenAI's training crawler, is a separate choice and does not remove you from ChatGPT search.

STEP 2 OF 6

Google describes its AI features as running several related searches behind one question, which it calls query fan-out, then using the most useful passages it finds. Pages that cover the questions around a purchase and state each answer early, with specifics on cost, fit and location, give those systems something to quote. We build and rewrite pages on that basis, in your voice.

STEP 3 OF 6

When a buyer asks who is best, AI answers often lean on third-party sources: review sites, industry directories, comparison articles and press. Using the citations recorded in the baseline, we prioritize the sources that appear in your category's answers and work on getting you listed, reviewed and written about there. Other sites recommending you counts for far more than your own blog saying it.

STEP 4 OF 6

Assistants build a picture of your company from many places: your site, LinkedIn, Google Business Profile, Crunchbase, review platforms, industry directories and press coverage. When those sources disagree on what you do, where you operate or even what you are called, answers are more likely to be vague or wrong. We write one reference description covering your legal and trading names, category, what you sell, who it is for, locations, founding year and leadership. Your About page carries it in full, every profile you control is updated to match, and we ask the owners of third-party listings to correct theirs. See our guide to entity SEO and knowledge graph authority.

STEP 5 OF 6

One screenshot proves little, because AI answers change between runs, users and locations. So each prompt is rerun every month in each assistant under the same conditions, with the location set to where your buyers are. For every answer we record whether you are named, where you appear, how you are described, which competitors sit alongside you and which sources are cited, grouped by buying stage. Clicks from Google's AI Overviews and AI Mode are counted in Search Console's Performance report, so that traffic sits with the rest of organic search, and we report it against enquiries, pipeline and revenue. Our guide to tracking AI citation share explains the method.

How we compare

Indexed vs. a GEO-only vendor vs. doing it in-house

 Indexed (GEO + SEO)GEO-only vendorIn-house
SEO foundationIncluded: indexing, content and links in the same programUsually out of scopeDepends on who you can hire
Proof of resultsDated screenshots of AI answers naming clientsOften visibility scoresStarts from zero
Gimmicks (llms.txt, special schema)Not sold as a lever; Google says they are not neededSometimes the main deliverableEasy to waste time on
Who does the workSenior strategists on every accountVariesOne person covering every discipline
Why choose Indexed

How to choose a GEO agency, and why growth teams choose Indexed

Ask any GEO agency three questions. Can you show me a dated AI answer that names a client? Do you run the SEO as well, or only the AI layer? How will you measure it? Our answers: in 7 of the 10 buyer prompts we checked for clients on October 30, 2026, our client was the first recommendation. We run SEO and GEO as one senior-led program through the Full-Stack Search Method. And we rerun a fixed prompt set every month, reported alongside Search Console, pipeline and revenue.

01

Named in AI answers

ChatGPT, Perplexity and Google's AI name you for the buyer prompts that lead to revenue.

02

Rankings that compound too

The pages and links that earn AI mentions also lift your Google rankings, so the work pays twice.

03

Fewer wrong answers about you

Buyers hear current facts about your business from assistants, not old prices or retired products.

04

Reporting your leadership believes

Leadership sees what AI visibility is worth in pipeline and revenue, beside the rest of organic search.

Ways to work with us

Start free. Scale when it pays.

Every engagement starts with a free video review of your site. From there, run a 30-day project or hand the whole program to our team.

Start here
Free

Personalized video review

A senior strategist records a video of your site covering Google rankings and AI visibility.

  • Who buyers find instead of you, and why
  • The fixes worth the most, in order
  • In your inbox within days, yours to keep
Get my free video review
30-day project
$2,000 one time

The AEO Sprint

A senior specialist embedded with your team for 30 days. You end the month with work live, not a report.

  • Week 1: we find the opportunities
  • Week 2: we build the plan with your team
  • Weeks 3 and 4: we ship the quick wins
Talk to a strategist
Most chosenManaged service
From $2,500 a month

Full-stack SEO, AEO and GEO

Our full team: strategy, technical SEO, content, links, local, AI visibility, web and analytics.

  • Reported against enquiries, pipeline and revenue
  • Senior strategists on every account
  • Scoped to your goals, packages customized
Talk to a strategist

Prices in USD. The Sprint is $2,000 once; managed packages start at $2,500 a month and are customized to your requirements.

Days 1 to 5

Free video review

A senior strategist records a video of your site: where you rank, who buyers find instead of you and what to fix first.

Weeks 1 to 4

Foundation

Technical fixes, call and form tracking, and your core pages and profiles brought up to standard so new work can rank.

Months 2 to 3

Build

New and rewritten pages for the searches that lead to revenue, reviews and links under way, and a baseline of AI answers recorded.

Month 3 onward

Compound and report

Monthly reporting on enquiries, pipeline and revenue with dated AI answer screenshots, and more effort on whatever is working.

Before you ask

Answered.

Is GEO different from SEO?
GEO builds on SEO rather than replacing it. Google says its AI features use pages that are indexed and snippet-eligible, the same foundation as search. GEO adds prompt tracking, answer-first content and a focus on the sources AI answers cite, which is why we run both as one program.
How much does a GEO agency cost?
At Indexed you can start with the AEO Sprint, a $2,000, 30-day project, or the full-stack managed service from $2,500 per month, which includes SEO, content, link building and GEO. Prices are in USD.
How long does GEO take to work?
Crawl and eligibility fixes can take effect as soon as pages are recrawled. Content and off-site work take longer, because AI systems have to find the new pages and mentions. We rerun your prompt set monthly so you can see movement, but timelines depend on your category and starting point.
Can you guarantee ChatGPT will recommend us?
No one can. AI answers vary by user, location and run. What we can show is the method, and dated answers from client work like the ones on this page.
Which AI assistants does a GEO agency track?
We track ChatGPT, Perplexity and Google's AI Overviews and AI Mode by default, and add Gemini, Copilot or others where your buyers use them.
What is share of answers in GEO?
Share of answers is the portion of your tracked buyer prompts where an assistant names you, usually reported alongside how often you are named first. It does for AI answers what share of voice does for search rankings, and it is more reliable than any single screenshot because answers vary from run to run.
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See what ChatGPT says about your brand today

Tell us your category and the questions your buyers ask. We will show you who AI assistants name now, why, and the plan to get you into the answer.

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